Exploring the blogosphere

Posted: March 10, 2011 in Blogroll, osu, technology

The internet can be a big waste of time. But it doesn’t have to be. Here are blogs that are fun but allow you to learn, especially if you are a marketing professional.

Adfreak.com

People love ads. And no, that wasn’t a sarcastic statement. Super Bowl ads get all the attention but there are other a lot of interesting ads not aired during the big game.

Contributors write stories that intersect advertising with pop culture. They include insights on what made them effective or not. The posts are short, sometimes summaries that link to full articles in other sites.

The website is updated regularly and deal with various forms of media – from the Chrysler Twitter f-bomb to the Volkswagen test-drive print ad.  If that didn’t convince you to go to Adfreak now (or after reading this post), the “Jennifer Aniston sex tape” might. Before I get in trouble, the video is safe for viewing by all audiences. (Links are found at the end of the post.)

Adfreak.com is a blog published by Adweek, which is a weekly advertising trade publication.

Mashable.com

If you are at all interested in social media and technology, you are probably one of the 40 million monthly visitors of Mashable.com. The website provides breaking web news, analysis of trends, reviews of new websites and services, and social media resources and guides. This is why the site is popular with bloggers, Twitter and Facebook users. The number of times an article is shared is prominently displayed beside the headline.

There is literally a mishmash of topics so the site can be a little bit overwhelming. There is, however, a way to customize your experience. You can follow specific topics through Twitter and Facebook. You might also be interested in just clicking on the viral topics link on the top of the page. It’s viral but does not download a virus (you’ll get the joke after you watch the Jen Aniston video).

Honorable mentions

The Engauge blog. Published by one of the largest independent advertising agency in the U.S., the blog provides good information and articles are interesting and creatively written. It is just not as active as the abovementioned blogs.

3600 Fresh Influence. If interested in social media and word of mouth marketing, this collaborative group blog by the Ogilvy Public Relations Worldwide is a good resource. Ogilvy PR Worldwide is a subsidiary of Ogilvy and Mather, an international advertising, marketing, and PR agency.

Seth’s blog. Seth Godin is “America’s greatest marketer” according to American Way Magazine. He is a best-selling author and his blog is one of the most popular in the world that is written by an individual. When you visit his site, you’ll learn why.

Links:

Chrysler throws down an F-bomb on Twitter

Test drive a Volkswagen … inside a print ad

Jennifer Aniston starring in ad, not sex tape

 

The internet can be a big waste of time. But it doesn’t have to be. Here are blogs that are fun but allow you to learn, especially if you are a marketing professional.

 

Adfreak.com

 

People love ads. And no, that wasn’t a sarcastic statement. Super Bowl ads get all the attention but there are other a lot of interesting ads not aired during the big game.

 

Contributors write stories that intersect advertising with pop culture. They include insights on what made them effective or not. The posts are short, sometimes summaries that link to full articles in other sites.

 

The website is updated regularly and deal with various forms of media – from the Chrysler Twitter f-bomb to the Volkswagen test-drive print ad.  If that didn’t convince you to go to Adfreak now (or after reading this post), the “Jennifer Aniston sex tape” might. Before I get in trouble, the video is safe for viewing by all audiences. (Links to the posts are found at the end of the post.)

 

Adfreak.com is a blog published by Adweek, which is a weekly advertising trade publication.

 

Mashable.com

 

If you are at all interested in social media and technology, you are probably one of the 40 million monthly visitors of Mashable.com. The website provides breaking web news, analysis of trends, reviews of new websites and services, and social media resources and guides. This is why the site is popular with bloggers, Twitter and Facebook users. The number of times an article is shared is prominently displayed beside the headline.

 

There is literally a mishmash of topics so the site can be a little bit overwhelming. There is, however, a way to customize your experience. You can follow specific topics through Twitter and Facebook. You might also be interested in just clicking on the viral topics link on the top of the page. It’s viral but does not download a virus (you’ll get the joke after you watch the Jen Aniston video).

 

Honorable mentions

 

The Engauge blog. Published by one of the largest independent advertising agency in the U.S., the blog provides good information and articles are interesting and creatively written. It is just not as active as the abovementioned blogs.

 

3600 Fresh Influence. If interested in social media and word of mouth marketing, this collaborative group blog by the Ogilvy Public Relations Worldwide is a good resource. Ogilvy PR Worldwide is a subsidiary of Ogilvy and Mather, an international advertising, marketing, and PR agency.

 

Seth’s blog. Seth Godin is “America’s greatest marketer” according to American Way Magazine. He is a best-selling author and his blog is one of the most popular in the world that is written by an individual. When you visit his site, you’ll learn why.

 

Links:

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